Dancing Cloud – The Media Platform for the Hamburg Ballet
Hamburg Ballet | Hamburg | 2020
Zoom in on a rehearsal room brimming with energy. The music starts, movements flow seamlessly, and every step, every nuance, is crucial. But how do you capture and preserve that magic?
How do you doccument the perfect leap, the graceful turn, the synchronized ensemble? And not just for the moment, but for the next rehearsal, the premiere, and then back again in the rehearsal process?
After an in-depth needs analysis and close collaboration with dancers and choreographers, a unique, web-based video platform was developed for the Hamburg Ballet. It is called the Dancing Cloud and it is a version of our unique product called the Intermedia Hub. This platform functions as a digital center, facilitating the recording, archiving, and intelligent use of media and video recordings both behind the scenes and onstage.
The Challenge: Lots of Material, Little Structure
Dancers and artists thrive on creativity not technical hurdles. Before the Dancing Cloud, countless recordings of rehearsals and performances existed, but there was no intelligent system to efficiently organize and securely access them. Additionally, some archival footage was stored in outdated formats, making playback and usability a challenge.
The Solution: A Video Platform That Moves with the Art
With Dancing Cloud, we have created a seamless all in one media platform designed specifically for the unique needs of artists and not the other way around. By blending intuitive usability with technical excellence, it empowers dancers and choreographers to focus entirely on what matters most: their art.
What Makes Dancing Cloud So Innovative:
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Optimize Training: Dancers can access rehearsal videos anytime: in the studio, at home, or on the go.
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Instant Performance Analysis: Thanks to automated recording, performances and scenes can be reviewed and refined after the show.
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Preserving Dance History: Valuable recordings are organized and accessible at any time.
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More Perspectives, More Control: Multiple camera angles capture every movement and are seamlessly switchable for uninterrupted flow.
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Maximum Precision: High precision playback control with 60 frames per second enables smooth forward and reverse analysis of movement sequences.
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Personal User Accounts: Videos can be managed, organized, and shared securely, protecting intellectual property while ensuring easy team access. Unauthorized copying and distribution are prevented.
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Intuitive Technology: The specifically developed video player meets the needs of artists: smooth touch navigation, one click camera switching, intuitive chapter navigation, fluid playback speed control, and instant zoom. Everything is designed to capture the perfect view of every movement.
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Platform Independent and Flexible: The video player works seamlessly across all playback stations in rehearsal rooms, as well as on tablets, smartphones, and desktop PCs.

The Intermedia Hub for Dancers is a true high-tech innovation in the arts – a self-explanatory system that can already be called a success. And most importantly: it works.

- days of video footage
- 700
- automated recordings
- 502
- dedicated playback stations
- 26
At Intermediate Engineering, we take pride in having developed Dancing Cloud. It is a powerful tool that enhances and sustains the creative process at the Hamburg Ballet.
Our digital solution ensures that Hamburg Ballet is future-ready, preserving choreographies, refining productions with ease, and propelling the art of dance into a new era.
We are here to advise you
How can the Intermedia Hub streamline your digital workflow? Let us explore your needs and create a tailored solution that fits seamlessly!
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Our Software Products
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INTER
MEDIA
THEKAccessible, browser-based media library solution – with subtitles, search, and smart editing features.
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INTER
MEDIA
HUBVideo platform and metadata processing for large archives - Record, manage, stream, and archive your content efficiently.
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INTER
MEDIA
WALLInteractive media wall for museums & exhibitions – playful, immersive & digitally engaging.
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INTER
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PRISMSmart digital signage system for dynamic content – flexibly controllable, scalable & 100% UX.